The SNY deal is huge exposure for the Huskies. Virtually the entire area that has cable gets SNY. UConn is going to be the featured college team on SNY and will have premium access into New York, New Jersey and Eastern Pa. UConn's local package will be 12 million homes, which is 3 times population of the State of Connecticut.
Why UConn? While there are plenty of teams in the NYC area, SNY felt UConn was a unique program.
"When you think of the excellence of football and basketball, who else is there?," SNY president Steve Raab said. "It became an obvious fit for us. UConn is unique in it's football, basketball and fan support than a lot of the schools in our region."
Edsall finally has something to fight with on the recruiting trail now as he battles other teams.
"When you take look at schools we compete against, we have more exposure in the Metropolitan area than any other school we have to compete against," Edsall said. "That's something we will use in recruiting."
So then I asked the loaded question...is NYC now UConn's town?'
Edsall laughed:
"I will say this, we get the most exposure of any team."
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